Visual Merchandising Manager

Visual Merchandising Manager

The Casper Commercial Marketing team is looking for a Visual Merchandising Manager to bring the Casper brand to life via strategic and compelling in-store visuals across our growing Retail and Wholesale channels. In this role you will be a part of a dynamic, creative team where you will work cross-functionally to ensure that all Casper Retail and Wholesale Visual Merchandising is in line with brand standards. The position reports directly to the Director of Commercial Marketing.

The role will require attention to detail, passion for brand and visual creative, as well as process-minded thinking. The ideal candidate will also have a strong interest in physical retail environments, visual merchandising and sleep.

Casper (Casper.com) believes everyone should sleep better. The Sleep Company has a full portfolio of obsessively engineered sleep products—including mattresses, pillows, bedding, and furniture—designed in-house by the Company's award-winning R&D team at Casper Labs. In addition to its e-commerce business, Casper has Sleep Shops across North America and its products are available at a growing list of retailers.

We are deeply committed to building a diverse and inclusive workforce so that we represent all those who dream big equally.

When You're Not Catching Zzz's, This Is What You'll Do...

• Create and deploy engaging, on-brand retail visual directives to the fleet while ensuring executional excellence
• Concept visual planograms and renderings to guide store teams on retail visual merchandising directives
• Manage the retail visual calendar and partner with store teams to set clear milestones for efficient project management
• Oversee the visual planning of new store openings, relocations and wholesale installations
• Develop VM training tools to educate our Retail & Wholesale field teams and ensure strong visual standards, while serving as a resource for review and feedback
• Partner with the Environments team in development of displays, fixtures and signage that support in store and account objectives
• Track business performance to guide merchandising decisions and build better performing visuals in-store
• Collaborate with Retail, Wholesale and Environments teams for ongoing signage and POP needs, including vendor setup, production and rollout
• Work closely with the Creative team to ensure understanding of evergreen and seasonal brand creative in order to translate into retail and wholesale visual direction
• Travel and support Visual Merchandising in the field when necessary, including store openings and customer & trade events
• Foster strong business relationships with cross-functional partners and use our Casper mission statement to guide your decision-making

Our Dream Candidate…

• Has 5-7 years of experience in a corporate visual merchandising position, ideally supporting both retail and wholesale
• Has expert skills in InDesign, Photoshop, Lightroom and Illustrator
• Is proficient in SketchUp Pro or other 3D software
• Has a strong point of view around home decor, fashion and product styling
• Has a "no task too small, no task too big" attitude
• Is willing to take initiative and ownership of Visual Merchandising projects
• Has excellent communication skills across all channels and has experience with communication across all levels of a corporate organization
• Up to 20% travel needed for new store openings, trade events, retail installations
• This role requires working onsite at our Richmond, VA office as a hybrid employee; however, we are also open to candidates based in New York who can work out of our NYC office.

Targeted Annual Base Salary Range: $105,000-120,000 USD

Casper's compensation philosophy ensures that the actual base salary is based on factors including but not limited to skills, education, experience, special training, time in position, and/or years of service.

We recognize that annual base salary is just one part of a total rewards package. In addition, we offer a comprehensive benefits package, wellbeing resources, and other perks including:

• Medical, vision, and dental insurance to help you with those coughs or cavities (too many waffles)...
• Paid Time Off. We believe in the power of rest so take the time you need to recharge.
• Dream-worthy gifted products after tenure milestones!
• Employee Discount to use on whatever you like (with a few exceptions) and product discounts for friends and family!
• … and more!

If you dream about this stuff this job is probably right for you. We look forward to learning more about you!