Product Manager - Ads

Product Manager - Ads

Product Manager - Ads

About Faire

Faire is an online wholesale marketplace built on the belief that the future is local — independent retailers around the globe are doing more revenue than Walmart and Amazon combined, but individually, they are small compared to these massive entities. At Faire, we're using the power of tech, data, and machine learning to connect this thriving community of entrepreneurs across the globe. Picture your favorite boutique in town — we help them discover the best products from around the world to sell in their stores. With the right tools and insights, we believe that we can level the playing field so that small businesses everywhere can compete with these big box and e-commerce giants.

By supporting the growth of independent businesses, Faire is driving positive economic impact in local communities, globally. We're looking for smart, resourceful and passionate people to join us as we power the shop local movement. If you believe in community, come join ours.

About this role

Advertising on Faire connects unique brands with independent retailers who will love their products while funding the continued growth of our marketplace. As a Product Manager on the Ads team, you'll tackle a mix of technical, user-experience, and business challenges:

• Technical: shape auction logic, ranking, and targeting alongside our ML and engineering partners.
• User: design thoughtful ad formats and controls that help retailers discover great products without compromising browsing delight.
• Business: unlock high-growth, high-margin revenue streams that create value for retailers, brands and Faire.

Ads is one of Faire's fastest-growing product areas, so you'll have outsized ownership and clear paths for high-impact work.

What you'll do

• Build features: across the end-to-end Ads stack. Define and deliver features spanning campaign creation, budgeting, bidding, formats, and reporting.
• Develop product strategy & roadmap: Set direction grounded in customer insights, data, and Faire's broader goals; regularly update leadership on progress.
• Partner cross-functionally: Work daily with engineering, design, data science, sales, and marketing to ship high-quality solutions.
• Balance marketplace health: Optimize for retailer experience and brand ROI while driving sustainable revenue.
• Drive experimentation: Form hypotheses, design A/B tests, interpret results, and iterate quickly.
• Champion our customers: Spend time with retailers and brands to understand needs, pain points, and success metrics.
• Measure & learn: Define KPIs, monitor performance, and share insights that influence future work.
• Foster team culture: Model Faire values of curiosity, resourcefulness, and ownership.

Qualifications

• 3+ years of experience in product management, software development, analytics, or as a startup founder.
• Demonstrated ability to learn new domains quickly and dive deep into both technical and business topics.
• Relentlessly resourceful—able to navigate ambiguity and get things done with limited information.
• Creative problem-solver who enjoys finding non-obvious, high-impact solutions.
• Strong analytical skills; comfortable turning quantitative and qualitative data into actionable insights.
• Clear, concise communicator—in writing, verbally, and with data visualizations.
• Passion for building products that empower small businesses and delight users.
• Inspiring teammate and leader who energizes cross-functional partners.
• Familiarity with digital advertising or marketplace monetization is a plus but not required; genuine excitement to become an expert is essential.

If you're eager to work on a rapidly scaling product that sits at the intersection of machine learning, user experience, and marketplace economics—and you thrive in an ownership-driven environment—we'd love to meet you.

The pay range for this role is $153,500-211,000 per year.