Senior Digital Product Designer, Ecommerce UX

Freebird is a fast-growing $100M+ personal care brand on a mission to simplify routines and create products that empower confidence. We operate in a collaborative, fast-paced environment driven by experimentation, data, and a passion for delivering exceptional customer experiences.

We are looking for a talented UX/UI Designer / Digital Product Designer to join our e-commerce digital product team. This role is key to optimizing and enhancing our website's performance by improving the user experience, building scalable design systems, and driving experimentation to support customer acquisition and retention growth.

What You'll Do

As a UX/UI Designer at Freebird, you will:

• Design for Experimentation:
• Create and iterate on A/B test concepts, landing pages, and funnel optimizations to improve key KPIs like conversion rates (CVR), average order value (AOV), and retention.
• Collaborate closely with CRO strategists, developers, and marketers to test and refine designs.
• Craft Exceptional User Experiences:
• Design intuitive, customer-centric user flows and interfaces that delight users and drive performance.
• Focus on removing friction points and ensuring a seamless end-to-end user journey.
• Build and Maintain Design Systems:
• Develop and manage scalable, pixel-perfect design systems in Figma to ensure consistency across the site.
• Maintain a library of reusable components for rapid design and development cycles.
• Collaborate Across Teams:
• Work with cross-functional teams, including marketing, product, and development, to translate business goals into exceptional digital experiences.
• Leverage customer feedback, user research, and data insights to inform design decisions.
• Stay Ahead of Trends:
• Stay current with eCommerce and DTC trends, tools, and best practices.
• Bring innovative ideas and a "funnel hacking" mindset to the team.