Head Of Global Product Content & Localization (f/m/d)

Global Product Copy Manager

Define and oversee the global strategy for product copy — including descriptions, feature naming, experience listings.

Maintain and evolve Luxexperience's product tone of voice, ensuring it aligns with the brand's luxury positioning and user experience principles.

Partner closely with Marketing and Buying Teams to deliver high-quality, conversion-driven copy throughout the user journey.

Lead the global localization function for product copy, ensuring linguistic excellence and cultural relevance across all supported markets.

Develop scalable localization workflows, integrating technology solutions (TMS, MT, AI-assisted tools) with human linguistic expertise.

Oversee translation vendors and freelance linguists, enforcing brand standards and regional accuracy.

Drive "transcreation" (creative localization) for key experiences, ensuring emotional and cultural resonance beyond literal translation.

Establish global product content guidelines, tone-of-voice documentation, and glossary management systems.

Implement editorial QA processes to guarantee linguistic quality, factual accuracy, and brand compliance across all languages.

Conduct regular audits of live product content to identify optimization opportunities and ensure content consistency.

Collaborate with Data and Insights teams to test and optimize copy for engagement, comprehension, and conversion performance.

Work with Marketing to align product copy with campaign narratives and seasonal launches.

Build, mentor, and scale a global team of product writers, localization managers, and editors.

Manage external localization vendors, linguists, and QA partners.

Track and report KPIs around content velocity, translation quality, and time-to-market.

10+ years of experience in product content, UX writing, or localization for a global brand (preferably luxury, travel, hospitality, or lifestyle tech).

Proven leadership of international copy and localization teams across multiple languages.

Strong understanding of content systems, TMS platforms, and localization workflows.

Exceptional writing and editing skills; able to balance luxury tone with clarity and usability.

Experience partnering with Product, Design, and Engineering teams in agile environments.

Passion for cultural nuance, linguistic quality, and customer-centric storytelling.

Deep appreciation for tone, precision, and the emotional power of language.

Cultural sensitivity and empathy for global audiences.

Strategic yet hands-on leader with a collaborative, detail-oriented mindset.

Comfortable managing ambiguity and scaling operations in a fast-paced environment.

Up to 37 days of holiday (including ROL and festivita' abolite), depending on the length of service, starting with 33 days.

Language & e-learning courses.

Staff discount of up to 30%.

Ticket restaurant.

Access to LinkedIn Learning.

Discounted membership for selected sports platforms & gyms.

Individual support on mental health & well-being.

Social Day.

Employee Share Purchase Plan.

Mytheresa is one of the leading global digital luxury shopping platforms. Our unique digital experience is based on a sharp focus on high-end luxury shoppers, exclusive product and content offerings, leading technology and analytical platforms as well as high quality service operations.

Since January 2021 we are a listed company on the New York Stock Exchange. More than 1,900 employees from over 100 countries work passionately to provide the best shopping experience.

Creating a strong as well as a diverse and inclusive team is essential for Mytheresa. For us your expertise and motivation matter more than your individual walk of life. Mytheresa ensures a fast and equal hiring process.