✨ About The Role
- This role involves leading and scaling Ritual's digital marketplace and retail media strategy across various platforms.
- The Director will be responsible for developing and executing strategies that drive revenue growth through merchandising, advertising, and promotions.
- The position requires oversight of Amazon PPC, DSP, SEO, and catalog management to ensure best-in-class execution.
- The role includes optimizing retail media investments and developing full-funnel paid media strategies that balance brand awareness and conversions.
- The Director will also be responsible for forecasting, budget management, and analyzing data to identify trends and optimize campaigns.
⚡ Requirements
- The ideal candidate will have a strong background in eCommerce and digital marketing, particularly within marketplace platforms like Amazon and TikTok Shop.
- A proven track record of driving revenue growth through strategic planning and execution in a retail media context is essential.
- Experience in managing and optimizing paid media investments, including PPC and SEO, is crucial for success in this role.
- The candidate should possess strong leadership skills, with the ability to mentor and develop a high-performing team.
- A collaborative mindset is necessary to work effectively with cross-functional teams, including Growth, Brand, Finance, and Supply Chain.