Director, Merchandising - Growth Divisions
Rothy's
Director, Merchandising - Growth Divisions
At Rothy's, we know there's a better way to do business, and it starts by putting the planet and its people first. More than 200 million single-use plastic bottles and 715,000 pounds of ocean-bound marine plastic have been transformed into our signature thread, creating wardrobe staples that look just as good as they feel.
Striving for zero waste, we combine 3D knitting technology and handcrafted assembly to create machine washable styles that don't compromise on comfort. From classic shoes to carry-everywhere bags, we create essentials for wherever you go.
At Rothy's, building a sustainable future is at the heart of everything we do. We pride ourselves on fostering an inclusive environment at our HQ, retail stores and wholly-owned factory, and are growing our community every day.
About the Team:
Always on top of what's hot in the fashion industry, the members of our Merchandising team ensure we have the right products in the right places at the right time. With their exceptional taste and expert analytical and strategic skills, they work closely with cross-functional teams to delight our customers with the products they want—and the ones they don't yet know they want but must have.
We are seeking a strategic and results-driven Director of Merchandising to drive the product assortment strategy and execution for our growth categories across our retail, e-commerce, and wholesale channels. This role will be responsible for building compelling product assortments, optimizing product performance and profitability, and ensuring alignment with brand and financial objectives. The Director will work closely with Design, Product Development, Production, Inventory Planning and Marketing teams to deliver a best-in-class product offering and a go-to-market plan that resonates with our customers.
This role will report to our VP, Merchandising and will work out of our San Francisco office.
What you'll do:
Assortment Strategy: Develop and execute merchandising strategies that align with the brand vision, customer insights, and business objectives
Growth Strategies for Growth Categories: Identify and drive needle-moving growth strategies and initiatives for Sneakers, Mens Footwear, Kids Footwear and Accessories, as well as identify meaningful new growth categories for future development
Category Management: Own growth product categories, ensuring that product strategies and execution delivers on financial objectives for topline and bottom-line profitability
Cross-Functional Collaboration: Central to driving go to market process in partnership and alignment with Design, Product Development, Planning, Production, Marketing and Channel Leaders to ensure product assortment meets sales, margin, pricing, and delivery targets
Market & Consumer Insights: Analyze sales data, market trends, and competitive landscape to inform product strategies, make decisions and identify new opportunities
Inventory & Pricing Strategy: Work closely with Planning and Allocation teams to optimize inventory levels, markdown strategies, and pricing architecture. Collaborate with Inventory Teams on robust Open to Buy monthly meetings
Product Performance Analysis: Monitor in-season product performance, recommending adjustments to maximize sales and margin, using both in-season and future-season actions
Channel Optimization: Develop and execute merchandising strategies tailored to the unique needs of each channel, ensuring the right product mix for stores, online, and wholesale partners
Leadership & Development: Lead and mentor a team of merchandising professionals, fostering a culture of collaboration, innovation, and data-driven decision-making
You have:
8+ years of merchandising experience in the footwear, accessories, or fashion industry
Experience in men's, sneakers, kids and accessories is a plus
Proven ability and track record in developing and executing merchandising strategies that drive growth and profitability
Strong analytical skills with the ability to translate data into actionable insights
Experience working effectively cross-functionally with Design, Planning, and Production teams
Strong leadership and team development skills
Excellent communication and presentation abilities
Passion for product and deep curiosity to understand customer trends and behaviors
An entrepreneurial spirit that thrives in a fast-paced and dynamic environment
A proactive approach with a high level of ownership and responsibility for your work
Our benefits:
Generous paid time off
401k matching
Comprehensive health plans for you and your family
Supplemental mental health benefits
Monthly wellness reimbursement
Employee Discount Program!
Pay range:
$187,000 - $220,000 annually
Base pay is one part of the total rewards package that is provided to compensate and recognize employees for their work. This role may be eligible for additional discretionary bonuses/incentives, as well as a comprehensive benefits package.